Privacy Policy

This Privacy Policy (“Policy”) is part of the Terms of Service (the “Terms”) for Sell My House Fast LLC d/b/a Property Leads (“Property Leads,” “we,” “us,” or “our”). It describes how we collect, use, disclose, and safeguard personal information from individuals who access or use our website and lead management platform, including any subdomains, mobile versions, or related services (collectively, the “Website”). This Policy applies to all Users of the Website, including general visitors, prospective and current Lead Buyers and Sellers, and any person who interacts with our tools, services, or marketing channels (“Users,” “you,” or “your”). Capitalized terms not defined in this Privacy Policy have the meaning ascribed to them in the Terms.

Importantly, this Policy only applies to this Website and personal information collected, processed, and shared through the business-to-business relationship between Property Leads and its Lead Buyers, Sellers, and other Users of this Website. For information about the handling of personal data collected from consumers, please see our consumer privacy policy at https://www.sellmyhousefast.com/privacy/.

By accessing or using the Website, you acknowledge and agree to the terms of this Privacy Policy.

This Policy applies to your use of the Website regardless of how you access it (e.g., via desktop, mobile browser, or integrated application).

1. Persons Under 18 Years of Age
The Website is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from anyone under 18. If we become aware that we have inadvertently collected information from a person under the age of 18, we will take reasonable steps to delete such information from our records.
If you are under the age of 18, you must not use or access the Website, submit any personal information, or engage with our Services.

2. Information We Collect
We collect personal information from and about Users in several ways, including:

2.1. Information You Provide Voluntarily. We collect information that you voluntarily provide to us when you interact with the Website or our Services, such as when you:
• Create or update a User Account or input information on your Dashboard;
• Complete Lead purchasing forms or onboarding forms;
• Communicate with us via email, chat, or other channels;
• Participate in surveys, promotions, or referral programs; and/or
• Subscribe to newsletters or marketing communications.

This information may include your name, email address, phone number, business name, address, payment preferences, and any other details you choose to provide.

2.2. Information Collected Automatically. When you access or use the Website, we may automatically collect information about your device and usage, including:
• IP address, browser type, device identifiers, operating system;
• Referral URLs and pages visited;
• Time and duration of visits;
• Mouse clicks, page interactions, and scrolling behavior; and/or
• Cookies, pixels, web beacons, and similar tracking technologies.

This data is collected through Cookies, pixels, and analytics tools to help us improve the Website and personalize your experience.

2.3. Transaction and Payment Information. When you enter into Transactions through the Website, we (and/or our third-party vendors) may collect or create the following information related to your Transactions and associated payments:
• Business name, contact details, and billing address associated with your User Account;
• Payment method details (such as business credit or debit card number, cardholder name, expiration date, and billing address) provided for account funding and Lead purchases;
• Transaction amounts, dates, and frequency of payments for the purchase or sale of Leads and/or web traffic;
• Designated monthly budget and preferences for Lead purchases within the User Account Dashboard;
• Records of all payments, charges, credits, rollovers, refunds, and adjustments related to User Account activity;
• Account identifiers and internal transaction reference numbers issued by Property Leads for tracking billing, budget usage, rollover Leads, and payment history;
• Paypal, ACH or wire transaction details for Seller payments, including associated banking information and IRS tax documentation provided for compliance purposes;
• Records of any referral credits or promotional credits earned and applied to the User Account balance;
• Documentation of payment disputes, refund requests, and any communications related to billing/account issues; and/or
• All regulatory and compliance information necessary to process payments, such as verification of business status and tax documentation provided by the User.

We use third-party payment processors to handle payment Transactions. We do not store full credit or debit card numbers on our servers. Payment data is processed securely by our payment providers in accordance with their terms and privacy policies.

3. How We Use Information
We may use the information we collect for business and commercial purposes including, but not limited to:
• Operating, maintaining, and improving the Website, platform functionality, and user experience;
• Delivering purchased Leads to Lead Buyers in accordance with the Lead Purchase Agreement;
• Processing payments, issuing refunds, and managing account transactions;
• Responding to user inquiries, feedback, or support requests;
• Monitoring usage trends, performing analytics, and detecting or preventing fraud, abuse, security breaches, or violations of our Terms or applicable law;
• Personalizing content and marketing communications;
• Complying with legal obligations or responding to lawful requests from authorities

We may also use your information to send promotional messages or offers we think may be of interest. You can opt out of marketing communications at any time by following the instructions in our emails or contacting us at support@propertyleads.com.

4. Legal Bases for Processing
Although Property Leads is based in the United States and operates primarily under U.S. law, we recognize the importance of transparency around the legal grounds for processing personal information. We process your information based on one or more of the following legal bases:
• Consent: When you provide your information voluntarily or opt into marketing communications, we process your data based on your consent.
• Contractual Necessity: We process personal information to perform our contractual obligations to Lead Buyers under the Lead Purchase Agreement, including for lead delivery, account management, and payment processing.
• Legitimate Interests: We may process your information for our legitimate business interests, such as improving the Website, preventing fraud, and enhancing security, provided those interests are not overridden by your rights and interests.
• Legal Obligations: We may process and disclose personal information as necessary to comply with applicable laws, legal process, or regulatory requirements.

5. Disclosure of Information
We may share or disclose personal information we collect (for example, name and email address) in the following circumstances:

5.1. Service Providers. With trusted service providers who assist in operating the Website, processing payments, maintaining infrastructure, delivering Leads, or supporting our services. All service providers are contractually required to keep personal information confidential and may not use it for any purpose other than performing services on our behalf.

5.2. Affiliates/Marketing Support (excludes mobile numbers). With affiliates, partners, or marketing vendors who help us offer relevant promotions, excluding mobile phone numbers, SMS consent/opt-in data, and SMS message metadata, which are not shared for marketing or promotional purposes, and unless you opt out.

5.3. SMS Service Providers (includes mobile numbers). We do not sell, rent, or share mobile phone numbers with third parties for their marketing or promotional purposes. We may disclose mobile numbers to service providers solely to deliver SMS messages or support our Services; they are prohibited from retaining, using, or disclosing this information for any other purpose. Text messaging originator opt-in data and consent (including STOP/HELP responses) will not be shared with third parties for marketing or promotional purposes.

5.4. Legal/Compliance. In response to legal obligations, subpoenas, court orders, law enforcement requests, or to enforce our Terms, policies, or rights.

5.5. Security/Fraud. As necessary to investigate or prevent security incidents, fraud, abuse, or violations of law.

5.6. Business Transfers. As part of a corporate transaction, such as a merger, sale, acquisition, or bankruptcy.

5.7. With Your Direction. With your consent or at your direction.

We do not sell personal information collected from and about Lead Buyers and Sellers for monetary consideration. Note that this practice differs from how we handle consumer information—specifically, the information in the Leads we buy and sell. For more information about our sale and sharing of Lead Information, please see our consumer privacy policies posted on our consumer landing pages.

6. Cookies and Tracking Technologies

6.1. What are Cookies?
Cookies are small text files stored on your device by your browser when you visit websites. Cookies allow websites to recognize your device and store information about your preferences or activities. Cookies may be set by Property Leads (“first-party Cookies”) or by third parties we work with (“third-party Cookies”).

Pixels (also known as pixel tags, web beacons, or clear GIFs) are tiny invisible images embedded in web pages or emails. When a page or email containing a pixel is viewed, it loads from the server and lets the website or service know that someone has visited the page or opened the message. Pixels help measure how effective online advertising or email campaigns are and can be used to understand how users interact with the site or messages.

To keep things simple, we refer cookies, pixels, web beacons, tags and similar technologies collectively herein as "Cookies."

6.2. Types of Cookies We Use
We use the following types of Cookies on our Website:
• Strictly Necessary Cookies: Maintain user sessions and keep you logged in;
• Performance and Analytics Cooks: Analyze traffic, usage patterns, and performance;
• Functionality Cookies: Improve security and fraud detection; and
• Advertising and Tracking Cookies: Personalize user experiences and deliver relevant advertising.

By using the Website, you agree to our use of Cookies and similar technologies as described in this Policy.

6.3. Advertising Cookies
We may use third-party advertising partners (such as Google Ads, Meta, or TikTok) to show personalized or interest-based ads based on your past activity on our Website. These partners may use Cookies or similar technologies to track your behavior across sites. While we do not exchange personal information with these partners for money, these disclosures may be considered a “sale” or “sharing” under U.S. privacy laws because they can be used for cross-context behavioral advertising, targeted advertising, or analytics.

These technologies may recognize your device over time and across different websites and services. Examples include:

• Meta Advertising Pixel: We use the Meta (Facebook, Instagram, Messenger, and Threads) Pixel to help us deliver and measure the effectiveness of advertising on Facebook and Instagram. The Pixel allows Meta to collect information about your browsing activity on our sites, which may be used to show you more relevant ads on Meta platforms and to measure the success of our campaigns. You can learn more about how Facebook uses your information by visiting https://www.facebook.com/privacy/policies/cookies/ and https://www.facebook.com/privacy/policy/.

• TikTok Ads Pixel: We use the TikTok Pixel to track the actions visitors take on our website after interacting with our TikTok ads. This helps us optimize advertising campaigns, build custom audiences, and reach users on TikTok who may be interested in our products. You can learn more about how TikTok uses your information by visiting https://www.tiktok.com/legal/page/global/tiktok-website-cookies-policy/en and https://www.tiktok.com/legal/page/row/privacy-policy/en.

• GoogleAds and Google Analytics: Google Analytics Cookies help us analyze website traffic, track conversions, and understand user interactions with our products and marketing campaigns. GoogleAds Cookies and tags allow us to display targeted advertisements and measure the effectiveness of our advertising across Google’s platforms. You can learn more about how Google uses your information by visiting https://policies.google.com/technologies/cookies?hl=en-US and https://policies.google.com/privacy?hl=en-US

6.4. Managing Cookies
You can manage your Cookie preferences through your browser settings. Disabling Cookies may impact certain features of the Website. To disable Cookies directly from your browser, follow the instructions provided by your browser. The following are links to the Cookie management instructions for the most popular internet browsers:
• Chrome: https://support.google.com/chrome/answer/95647
• Edge: https://support.microsoft.com/en-us/windows/manage-cookies-in-microsoft-edge-view-allow-block-delete-and-use-168dab11-0753-043d-7c16-ede5947fc64d
• Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox?redirectslug=delete-cookies-remove-info-%20sites%20Web%20stock%C3%A9s&redirectlocale=en-US
• Safari: https://www.apple.com/legal/privacy/en-ww/cookies/
• Opera: https://help.opera.com/en/latest/web-preferences/

You may opt out of certain tracking by visiting the Digital Advertising Alliance’s opt-out tool at https://optout.aboutads.info or the Network Advertising Initiative’s opt-out page at https://optout.networkadvertising.org. If you wish to limit data collection by analytics providers, you can use browser tools such as the Google Analytics opt-out extension (https://tools.google.com/dlpage/gaoptout).

7. Your Privacy Rights and Choices
Depending on your jurisdiction, you may have certain rights regarding your personal information, including the right to:
• Access the personal data we hold about you;
• Request deletion of your personal data;
• Correct inaccurate or outdated information;
• Request a copy of your personal information in a structured, commonly used, and machine-readable format;
• Appeal our decision; and
• Opt out of receiving marketing communications or any sale or sharing of personal data.

To exercise these rights, contact us at support@propertyleads.com or fill out our Contact Us form. We may verify your identity before processing certain requests, and we will respond as required by applicable law.

We will not discriminate against you for exercising any of your privacy rights, including by denying services, charging different prices, or providing a different level or quality of service.

8. Jurisdiction-Specific Provisions and Compliance with Applicable Laws
At Property Leads, we are committed to complying with all relevant data privacy laws, including those unique to specific jurisdictions, such as the California Consumer Privacy Act (CCPA). If you reside in a jurisdiction with specific legal requirements regarding the collection, use, or disclosure of your personal information, this Privacy Policy is intended to be interpreted in a way that ensures full compliance with those local laws.

In the event of any conflict between this Privacy Policy and applicable data protection laws — including the CCPA or any future laws passed after the most recent update to this policy — the applicable law shall take precedence. This Privacy Policy shall be automatically updated and deemed amended as needed to remain compliant with those legal requirements.

9. Your Rights Under the California Consumer Privacy Act (CCPA)
If you are a California resident, you may exercise the following rights under the CCPA:

9.1. Right to Deletion
You may request that we delete your personal information, subject to legal exceptions (e.g., regulatory or contractual obligations).

9.2. Right to Access and Disclosure
You may request that we disclose the following information collected over the past twelve (12) months:
• The categories of personal information collected
• The sources from which we collected your personal information
• The business or commercial purposes for collecting the information
• The categories of third parties with whom we shared your personal information
• The specific personal information we collected about you
• If applicable, the categories of personal information disclosed and the third parties who received it

9.3. Right to Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights. This includes denying service, providing a different level of service, or charging different prices or rates.

9.4. How to Exercise Your Rights
To submit a request to exercise any of your rights under the CCPA, or to request this notice in an alternate format, you (or your authorized representative) may contact us at support@propertyleads.com or fill out our Contact Us form. We will acknowledge receipt of your request and may ask for additional information to verify your identity before processing it. This may include matching your request details with our existing records or asking for additional verification documents, especially if your request involves sensitive data or poses a potential risk of fraudulent access.

If you authorize someone to act on your behalf, you must provide us with a signed agreement verifying their authority. We will also verify the identity of your authorized representative using the procedures mentioned above.

We aim to respond to all verified consumer requests within forty-five (45) days. If we are unable to comply with your request, we will notify you and explain the reason in writing.

10. Data Security
We implement commercially reasonable administrative, technical, and physical safeguards to help protect your personal information from loss, misuse, unauthorized access, disclosure, alteration, or destruction. These measures include encryption, access controls, and internal policies designed to protect the confidentiality of your data.

However, no security system is completely secure. You acknowledge and agree that no method of transmission over the Internet or method of electronic storage is entirely secure, and we cannot guarantee the absolute security of your information. Except as required by applicable law, Property Leads is not responsible for any unauthorized access to or use of your information resulting from circumvention of our security measures.

11. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to comply with legal obligations, enforce our agreements, resolve disputes, and support business operations. We may also retain backup, archival, and log files for security, fraud detection, and legal compliance. When personal information is no longer required, we securely delete or anonymize it in accordance with applicable laws and internal data retention policies.

12. International Data Transfers
Our Website is operated in the United States and intended for users located in the United States. If you access the Website from outside the U.S., you acknowledge that your information may be transferred to and processed in the United States, where data protection laws may differ from those of your jurisdiction.

13. Third Party Links
The Website may contain links to third-party websites, tools, or services not controlled by Property Leads. We are not responsible for the privacy practices or content of those third-party properties. We encourage you to review their privacy policies before providing personal information to them.

14. Changes to This Privacy Policy
We may update or revise this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational, legal, or regulatory reasons. When we make changes, we will revise the “Last Updated” date at the top of this page. If the changes are material, we will take reasonable steps to provide additional notice, which may include posting a notice on our homepage or sending an email if we have your contact information.

Changes to this Privacy Policy are effective as of the date they are published on this page, unless a later effective date is expressly stated. Your continued use of the Website after any changes are published constitutes your acceptance of the revised Policy.

15. Contacting Us and Correcting Your Information
If you have any questions about this Privacy Policy or if you need to update or correct your personal information, please contact us at support@propertyleads.com or fill out our Contact Us form. We strive to maintain accurate records and will make corrections in a timely manner.

Email: privacy@propertyleads.com
Mail: Property Leads
          30 N Gould St, STE N
          Sheridan, WY 82801