Launch Control Reviews: Best Tool for SMS Marketing in 2023? 

Published on September 22, 2023

Launch Control Reviews: Best Tool for SMS Marketing in 2023?

Launch Control Reviews: Best Tool for SMS Marketing in 2023?

SMS marketing remains a great channel to reach customers, with success rates surpassing many other digital communication methods. Platforms like Launch Control, which offers automated text marketing, have been one of the go-tos of real estate investors looking for an SMS tool.

This blog looks into the capabilities of Launch Control, evaluating its features, user feedback, and the overall value it can provide your business. We aim to provide you with an unbiased overview to help you make informed decisions and optimize your SMS campaigns better!

What Is Launch Control?

What Is Launch Control?

In a nutshell, Launch Control is an innovative software solution designed for real estate professionals to enhance their text message marketing strategies, whether they are into real estate investing or other niches like real estate wholesaling, house flipping, etc. 

This SMS marketing platform was founded in 2019 by a team of real estate innovators as an all-in-one Software as a Service (SaaS) text marketing platform. Over the years, it has grown into an industry leader, focusing primarily on delivering robust and cutting-edge texting solutions for real estate investors.

To be more specific, Launch Control facilitates impactful real estate text campaigns. The platform enables professionals and multiple users to automate messages, ensuring they reach all their contacts efficiently and effectively in this constantly changing industry. This automated messaging system is pivotal in enhancing engagement and interaction with prospective clients and leads.

The primary goal of Launch Control is to empower real estate businesses to generate more leads, secure more deals, and finalize more contracts. By streamlining the communication process with potential buyers, sellers, and investors via text messages, real estate professionals can maximize their reach and improve their conversion rates.

Beyond mere text messaging, Launch Control offers a cloud-based infrastructure that aids real estate professionals, especially investors, in prospecting, engaging with potential leads, and effectively following up. 

How Much Does Launch Control Cost?

How Much Does Launch Control Cost?

When it comes to its pricing structure, Launch Control offers multiple subscription tiers to cater to different needs and business scales.

The Lite Plan is ideal for those who are just starting to build a pipeline in real estate. The Lite Plan is priced at $ 497 per month. Some of the features included in the Lite Plan are the following:

  • 10,000 Outbound Messages
  • $25k+ Monthly Revenue Potential
  • Unlimited Contact Uploads
  • Free Incoming Messages & Calls
  • Skip Tracing $0.15

Apart from the Lite plan, there are other higher-tier plans named Core, Pro, and Enterprise.

The Core Plan, priced at $ 797 per month, is ideal for businesses that are scaling up and managing a small team. This plan not only inherits all the features of the preceding Lite plan but also provides capacity for 20,000 outbound messages for the Launch Control SMS marketing feature. 

The next tier, the Pro Package, is designed for businesses running a full-scale operation. At $1497 per month, it encompasses all the features of the Core plan but takes it several notches higher. This plan allows for a substantial 50,000 outbound messages, enabling businesses to reach an even broader audience.

Lastly, the Enterprise Plan is for businesses that have outgrown standard solutions and require a tailored approach. Rather than setting a fixed price, Launch Control invites interested parties to directly get in touch and design a custom plan fitting their unique requirements.

It is suggested to terminate your subscription at least five days before the renewal date to prevent the next month's charges from being deducted.

For more detailed and specific Launch Control subscription or additional features, it's recommended to directly consult Launch Control's official platform or contact their customer service.

Launch Control Features

Launch Control Features

Here are the standout features of Launch Control that make it a useful tool for real estate professionals:

Analytics and KPI Tracking

One of the core strengths of Launch Control is its emphasis on data-driven decision-making. It boasts analytics and KPI tracking features tailored to help real estate professionals monitor and evaluate their campaign performance using SMS marketing or text message campaigns. 

This feature that tracks the performance of their campaigns ensures that users can glean insights, optimize their strategies, and drive better results over time.

SMS Marketing Solution

With the changing landscape of communication, SMS has become an important channel. Launch Control REI facilitates real estate text messages that allow professionals to maintain consistent contact with their leads, ensuring they're top-of-mind when potential investments or sales opportunities arise.

There is a Launch Control marketing template available to their clients so their drip campaigns can be more effective. You can send the messages you want, but you can also make use of the template the platform provides in order to gain a higher ROI.

Prospecting, Engaging, and Following Up

Launch Control is a cloud-based platform designed explicitly for real estate SMS marketing to ensure a profitable real estate investment. It aids investors in prospecting, actively engaging with leads, and ensuring timely follow-ups, all of which are crucial for converting leads into deals. It also has a proprietary routing algorithm you can leverage to call your leads.

Property Updates and Comps

An updated understanding of the property market is vital for making informed decisions. Launch Control simplifies this aspect by making it convenient for investors to view the latest property updates and compare them to similar properties, ensuring they're always informed and can make data-driven decisions. Launch Control provides real estate comps so you can run your business more effectively.

Skip Tracing

Launch Control's skip tracing function taps into public records and other data sources to enable real estate professionals to find the contact information of property owners and potential leads. This is particularly useful for investors and agents who are looking to get in touch with property owners for buying, selling, or other real estate dealings. 

By leveraging this feature, Launch Control users can find property details like phone numbers and email addresses of prospective property owners efficiently.

CRM Integration

Launch Control’s CRM integration allows users to manage and analyze customer interactions and data throughout the customer lifecycle. 

Through this, Launch Control could allow seamless tracking of leads, more effective communication strategies, and better customer relationship management, optimizing sales and improving business relationships.

Aside from CRM integration, Launch Control can be integrated into other tools like Podio, Deal Flow, ReSimpli CRM, Zapier, etc.

Launch Control Pros and Cons

As is with any real estate platform, Launch Control has its pros and cons. It is crucial that you understand all these to ensure you are making the right decision in choosing this platform.

Launch Control Pros

  • Effective Communication: Launch Control aids real estate professionals in staying on top of their contacts and maintaining active communication with leads and potential clients. They have one of the best SMS apps you can use if you want to send personalized messages to your leads. You can just toggle the necessary buttons, and you're good to go.
  • Time and Energy Efficiency: The platform streamlines marketing efforts, saving users a significant amount of time and energy that would traditionally be spent on reaching out to potential leads manually. They use spinner tokens that creates multiple variations of your initial message so you don't have to.
  • Automation: Launch Control's platform offers the capability to automate text messages from your initial message to deal closing. This ensures that all contacts receive relevant information in a timely manner, thus optimizing engagement rates. Aside from the desktop version, they also have a mobile app downloadable from the app store (IOS and Android) that you can use to automate. Another great thing is that they are TCPA compliant and they have a Blacklist Litigator feature that flags potential litigators from your list.
  • Tailored Marketing: The platform is designed to help investors and agents communicate effectively, allowing for more personalized and targeted marketing efforts.
  • Analysis Tools: Launch Control provides users with tools and metrics from their dashboard to monitor and analyze the success of their marketing campaigns, helping them refine strategies and improve outcomes.
  • Scalability: Whether a novice or a seasoned real estate professional, Launch Control is user-friendly and can accommodate the needs of various users, allowing them to scale their marketing efforts effectively.

Launch Control Cons

  • Technical Issues: Some users have reported facing bugs and technical issues with the platform. Such problems could lead to missing out on leads if not addressed promptly.

How To Use Launch Control

Launch Control offers an easy-to-navigate platform for users. Its features are built to assist both novice and seasoned real estate professionals. But before using it, ensure that your website or page is 10DLC compliant.

After which, you can set up your profile, import your contacts, and familiarize yourself with the platform's functionalities.

One of the significant advantages of Launch Control is its automation capabilities. You can automate text messages, ensuring that all your contacts receive timely and relevant information. This not only saves time but also ensures consistency in communication, which is vital in establishing trust and credibility.

Moreover, you can also draft messages using Launch Control that resonate with your target audience, enhancing engagement and response rates.

Launch Control also provides tools and metrics for users to gauge the success of your text marketing strategies, allowing you to adjust and refine your approach for better outcomes. If you want more details on how to use this platform to find motivated sellers, send them a text message, and more, check out the FAQ section on their webpage.

Launch Control Alternatives

Launch Control Alternatives

If you don’t want to settle just yet with Launch Control, here are some great alternatives you might want to check out.

Launch Control vs. Lead Sherpa

Lead Sherpa considers itself the first and primary solution for profitable SMS campaigns tailored for real estate. Lead Sherpa emphasizes compliance, being TCPA-compliant, which helps ensure that real estate professionals operate within regulations when conducting text-based marketing and outreach. 

The platform enables users to send text messages to generate leads and follow up on prospects that may not have responded initially. By integrating features like skip tracing service, data management, and direct mail, Lead Sherpa offers a comprehensive suite of tools to boost the efficiency and effectiveness of SMS campaigns

Launch Control vs. Batch Leads

Batch Leads is a platform that focuses on real estate SMS marketing. It doesn't only function as an SMS sender; it has been designed as a comprehensive lead generation software that synergizes with the SMS feature to provide users with an all-rounded experience. 

The software incorporates essential tools that enhance lead generation efforts, delivering deeper insights into property data and potential clientele. By combining an intuitive interface with a robust SMS marketing system, Batch Leads ensures that users can reach a wider audience and secure more lucrative deals efficiently

Launch Control vs. REI Reply

REI Reply brands itself as an AI-powered SMS blasting software and CRM tailored for real estate investors and wholesalers. Their platform emphasizes effortless marketing to leads, allowing users to follow up and close more deals seamlessly. 

The in-built tools within REI Reply ensure that users can capture new motivated seller leads efficiently. This includes functionalities such as lead forms and text messaging. The platform’s integration of a CRM system and SMS capabilities means that real estate professionals can manage their leads and directly communicate with them, enhancing their chances of conversion. 

Furthermore, the AI component provides an advanced level of automated responses and lead categorization, ensuring that communications are timely and relevant.

Summary: Is Launch Control Worth the Investment?

After reviewing the features, pros and cons, and overall utility of Launch Control, it's evident that it is a platform for real estate investors wanting to leverage SMS marketing to find real estate leads. Its capabilities align well with the needs of both investors and agents, offering tools that can enhance their reach.

If you want to test out the effectiveness of Launch Control, the next step would be to gather leads and their contact details. Here at Property Leads, we offer highly motivated seller leads with accurate phone numbers and addresses. We will sell them to you exclusively to help you stay on top of your competition!

Fill out the form below to start getting motivated leads you can target for your SMS campaign!

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